HBO Asia adopts Orad's 3DPlay channel branding solutions for its channels across Asia Pacific. Come see a demo of the solution at IBC.
Kfar Saba, Israel -August 1st, 2007— Orad Hi-Tec Systems Limited has announced that during 2007 it will provide HBO Asia, the leader in home entertainment, with its 3DPlay channel branding solution.

HBO Asia, which has five channels under its multi-channel strategy (HBO, HBO SIGNATURE, HBO HITS, HBO FAMILY and CINEMAX), provides subscribers with the ultimate premium movie entertainment package, offering subscribers more viewing options at any one time for an incredible value. HBO is available in 22 countries throughout Asia and has closed-captioned subtitling in several local languages

HBO Asia brings the best of Hollywood to Asia first due to its licensing deals with major Hollywood studios - Columbia/TriStar, Paramount Pictures, Universal Studios and Warner Bros.
 

HBO Asia chose Orad's channel branding solution to replace its existing systems as 3DPlay was the only solution that provided a pure 3D system, as oppose to the 2D system which currently exists in the market. 3DPlay also provide a template and database oriented architecture which enables fast and seamless programming changes.

HBO Asia has already begun to implement nine 3DPlay systems and within an incredibly short period of time, will implement 3DPlay for all of its channels across Asia Pacific. HBO Asia already benefits from 3DPlay's ability to run multiple compressed video clips in their native resolution thereby providing superior graphics capabilities.

Stand 9.510

  

Date
Origine
Société
Auteur
Agence
Rwtr
06/08/2007
CP/Mail
Orad
Daliah Naor
 
JPL/FC
Rubrique Image